Curating Your Eyeshadow Collection

When it comes to makeup purchases, I’d say that eyeshadow palettes are probably one of the biggest blackholes for people. Eyeshadow palettes are fun and exciting, and, because of smart marketing, we start to imagine all of the fun looks we could create with them! But in reality, it’s just more money wasted on makeup that’s just collecting dust. In this post I’m going to teach you about how I critically examine eyeshadow palettes. I’ll give you some easy tips on toward curating your eyeshadow collection.